Live entertainment is back in full force. Stadiums, arenas, and outdoor venues across the country are seeing massive crowds for everything from music festivals and sold-out concerts to high-stakes sporting events. But as excitement builds, so do the demands on safety, crowd control, and operational execution.
In 2025 the U.S. live event market is expected to top $466 billion, reflecting the continued growth of in-person entertainment. And with thousands, or tens of thousands, of people gathering in concentrated spaces, having a well-staffed, well-trained security presence is not a nice-to-have. It’s essential.
From tailgates to encores, fans expect more than just entertainment. They expect to feel safe, supported, and able to enjoy the experience from entry to exit. That only happens when the right people are in place at every checkpoint, gate, and aisle.
Anyone who’s ever run a major event knows that good security doesn’t just show up. It’s built, planned, coordinated, and executed down to the last wristband. But finding the right professionals, especially at scale, is one of the biggest challenges in the industry. Below are some of the core challenges that hiring managers face.
1. High headcounts, tight turnarounds
Whether it’s a playoff game or a three-day music festival, large events need dozens to hundreds of trained security guards, often across multiple shifts. Stadiums, fairgrounds, and venues require fast-moving teams, sometimes with only days to staff up.
2. Security is guest-facing
Security guards aren’t just there for emergencies. They’re part of the experience. From welcoming fans at the gates to de-escalating crowd issues in the stands, these roles blend safety, customer service, and situational awareness. One bad interaction can damage your brand. A good one can enhance it.
3. It’s hard, high-stress work
This isn’t desk duty. Security professionals are on their feet for hours, in weather extremes, dealing with impatient lines, packed entrances, and unpredictable crowds. The job demands calm decision-making, quick thinking, and emotional control, often all at once. Finding good people who can handle high-stress work can be challenging.
4. Diverse responsibilities
Live events are powered by people, and security guards play a dynamic, multifaceted role at the heart of it all, ensuring both the flow and safety of every moment.
Each of these roles helps keep things running smoothly, and reduces the chance of small problems becoming big disruptions.
The best security professionals, those who show up early, stay calm under pressure, and represent your event well, are selective. To attract and retain them, you need to create the kind of environment that works for them, too.
Everything we’ve outlined, clear communication, fast pay, consistent staffing, and professionalism, is essential to building a strong event security team. But actually pulling it off, especially on short notice or at large scale, is a real challenge.
We connect you with trained, dependable professionals who know how to manage crowds, keep events running smoothly, and represent your brand well, whether you’re running a one-night concert or a multi-day sports tournament.
With WorkWhile, you get:
Whether you need 10 guards or 250, we help you scale with confidence, without compromising on quality, compliance, or professionalism.